For nearly 20 years, ConsumerQuest has consistently offered expertise in research design, field management and interpretation. With personal involvement from top management in every aspect of the research process, you will be assured of reliable research design and analysis that maximizes insight and actionability. ConsumerQuest’s highly trained staff members are available to assist in specifying, administering, managing, and reporting market research studies.
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Cory Schwartz - President
Cory has over 25 years of marketing research experience and has conducted over 1000 research projects for many of America’s largest companies. He founded ConsumerQuest in 1992 to offer client companies the ability to have seasoned research professionals managing every step of the research process from start to finish. His professional accomplishments include developing innovative online survey techniques, large-scale tracking studies, online and offline advertising testing systems, package design research evaluation methods, and custom methodologies to predict the success of new products and new business concepts. He served as Consumer Research Manager for Mattel, Inc. Manager of New Product Development for Yamaha Corporation of America, and Associate Research Director at Porter Novelli. Cory holds B.A. and M.B.A. degrees in Marketing from Michigan State University and is on the MSU Marketing Advisory Board. He is a member of the Market Research Association (MRA), the American Marketing Association (AMA), Marketing & Media Research Council (MMRC), and the Qualitative Research Consultants Association (QRCA).
CoryS@ConsumerQuest.com -
Kathy Brandon - Director
Kathy has been on the cutting-edge of online market research since the Internet boom in the mid-1990s. Kathy has a strong background in quantitative research with both online and telephone surveys. Prior to joining ConsumerQuest, Kathy served as a Research Director at Core Call Out Research, a firm specializing in entertainment research, where she worked extensively with clients such as MTV and Infinity Broadcasting at every stage of the research process. She has also served as an online research consultant, helping companies set up their online research systems by designing processes in line with best research practices and assisting in the development of new research methodologies. Kathy holds a B.A. degree in English from Tufts University and an M.B.A. degree from the University of Southern California’s Marshall School of Business.
KathyB@ConsumerQuest.com